MAR 1011 (Online) -- Principles of Marketing

  • Textbook: Marketing An Introduction 9e, Armstrong and Kotler, Pearson/Prentice Hall ISBN: 0-13-602113-1  (The Study Guide is optional.)
     
  • This course will be available on March 8, 2010.
     
  • Coursework/testing are all online. 
     
  • Keep in mind that this is an accelerated course, only eight (8) weeks, and we cover the same amount of material that is covered in a 16-week course.
     
  • It is important that you begin class on time. 
     
  • If you have not logged into the course by March 16, 2010, you will be given the NA (non-attendance) grade.
     
  • The last day to withdraw with a 100% refund is March 15, 2010.
     
  • The last day to withdraw with a grade of "W" is April 15, 2010.

 The syllabus contains class policies, the schedule for assignments and quizzes, and the grading scale.